ÉDITORIAL

The Truth Behind Florasis' Engraved Makeup

What does it take to create an icon? For us, it's world-class artistry, ancient art forms, and legendary inspirations...  "Every time I repair a l...

SPRING SOIREE: 6 LOOKS INSPIRED BY THE ANCIENT SOLAR TERMS

Over 2,000 years ago, China developed a unique way to measure time while living in harmony with nature. By observing the sun's motion, seasonal changes, astronomy, and other natural phenomena, they...

Mirror Shine Moisture: Your Truly Hydrating Lip Oil Is Here

Now that your lips are hydrated, you can apply your favorite lip color or go bare lips before applying the lip oil. Making sure the lid is closed, just shake, swipe, and shine. Just like the Ginsen...

The Luckiest Highlighter in the World?

The world of highlighter makeup is vast—creams, powders, liquids, sticks, loose, pressed, and even glosses. But beyond enhancing your artistry, the variety of textures and finishes means there's a ...

The Four Gentlemen: How to Shine Like a Bright Chrysanthemum

The chrysanthemum is also a symbol of longevity, wealth, and is said to have antibacterial and anti-inflammatory properties. A perfect Chinese makeup look to express your artistry and bring good luck.

Engraved Masterpieces: Who’s That on Your Lipstick?

Encased in elegant symbols of eternal love, Lock Lock lipsticks make the best Valentine's Day gift for your one and only.

A Lifelong Romance: The Best Valentine’s Day Gift Is Here

The Florasis Lifelong Romance set is a loving duo of eyeshadow and lipstick. Encased in a shimmering fan-inspired jewelry case, our brand new The First Sight eyeshadow palette and Terracotta Romanc...

A Brief History of Chinese Makeup

At the heart of Chinese makeup lies a fusion of culture and tradition. An aesthetic expression and spiritual embodiment of Chinese women's independence and confidence, Chinese makeup also plays ...

Your Florasis Wonderland: Welcome to our Flagship Store

We were born by the West Lake (西湖, xī hú), and our Chinese name 花西子 (huā xī zǐ) bears the West Lake's touch. When ancient wisdom, cosmetic innovation, and craftsmanship blossomed, the West Lake wat...

The Four Gentlemen: How to Become Unbreakably Beautiful Like Bamboo

With the boldness of bamboo enhanced by sumptuous gold, your look is complete. Draw attention with drama, and captivate with your natural charms. Integrity, tolerance, and strength—now you can embo...