EDITORIAL

AUTUMN GREETINGS: 6 SOLAR TERMS LOOKS

As the cool season hits its stride, we revel in flushes of rosy cheek color and wrap up in anticipation of winter's chill. Fruitful, rich, and filled with comforting food, autumn's charms flourish ...

THE WAIT IS OVER: BLACK FRIDAY LAST CALL AND OUR FIRST-EVER ADVENT CALENDAR

Our biggest sale of the year is ending soon. For ultimate self-care soothers, stunning holiday gifts, and unforgettable stocking stuffers, save with these unmissable Florasis Black Friday deals and...

ELLE MAGAZINE FEATURE: THE WORLD'S PRETTIEST MAKEUP

We're thrilled to be the latest beauty feature in ELLE's November 2023 print issue by Katheleen Hou, beauty director of ELLE magazine. As the beauty industry pushes forward with unprecedented ingen...

FLORASIS UNVEILS POP-UP STORE IN ISETAN SHINJUKU (TOKYO)

From 30 August to 31 October, Florasis opened a brand new pop-up counter in Isetan Shinjuku, the epicenter of trendsetting fashion and beauty. Imbued with the spirit and aesthetic of classic Chines...

NEW BEIJING OPERA PALETTES: 3 GRAPHIC LOOKS FOR YOUR MOST DRAMATIC HALLOWEEN YET

Inspired by its exquisite finery and powerful performance, The Beijing Opera Series is our ode to this ancestral art.

FLORASIS X ASIAN GAMES: CELEBRATING THE PAST WHILE HONORING THE PRESENT

The Asian Games Cultural Exhibition: A Playful Gathering of Iconic Mascots As we honor past mascots of the 1990 Bei...

A SOARING SUCCESS: FLORASIS PHOENIX PALETTE WINS AT ALLURE BEST OF BEAUTY 2023

Recognizable through its one-of-a-kind design, we're thrilled to announce our Floral Engraving Phoenix Palette in Retro Brown won in the nine-color eyeshadow palette category in Allure's Best of Be...

Ancient, Sacred, Beautiful: Discover the Secret to the West Lake Makeup Series

With a soul born from dancing waters and natural splendor, the West Lake Series recreates the unforgettable scenic spots of its namesake through sensorial, longwear makeup.

Standout With These Rainbow Valentine’s Day Makeup Looks

Highlighting the celestial origins of the Qixi Festival, we're breaking convention with a mixture of matte, satin, and shimmer eyeshadows from our latest creation: Soaring Sunlight. The third rendi...

Flawless Jade Setting Powder Welcomes 3 New Shades

The ultimate powder against sweat, water, and humidity. Our much loved weightless loose powder is expanding its repertoire with three gorgeous shades in Rosy, Amber, and Ocher.